The Best of Your Hometown publishers have participated in a number of retail and service businesses. These experiences provide a wealth of information and understanding of business marketing to help other local businesses market their products and services throughout the Southeastern Wisconsin and Northern Illinois areas.
Q: I'm looking for new customers. Can you help?
Welcome potential new customers with direct mail. Too expensive, you say? Let our promotional direct mail publications make direct mail affordable for even the smallest business. For mere pennies per residential mailbox, we'll put your message inside thousands of households in your trade area. With our professionally designed colorful glossy pages, distribution by the United States Postal Service, you'll find out why readers prefer The Best of Your Hometown magazines.
Want to know more? Visit our contact page.
Q: What kind of response can I expect?
For most businesses, response rate will depend on the type of business and the coupon offer. Make it universally appealing to a broad audience for maximum impact. BOGO (Buy One Get One) generally receives the highest response rate. Other good offers include $ off, half off, buy one, get the second for half price, etc. We'll help you determine what will work best for your type of business. Note: an offer is not a requirement for inclusion in the magazine but an offer does allow you to track your response.
Q: What ad sizes are available?
People who pick up the magazine for the first time tend to scan every single offer first, then often go back and read most of the ads. That said, you do not have to dominate the page to have an impact. Page size is approximately 8" X 10.5". Ad sizes available include 1/6 page, 1/4 page, 1/3 page, 1/2 page, 2/3 page and full page.
Q: Need more coverage?
Our Regional Section covers all four of our mail zones, a total of 75,000 mailboxes!